This week I popped down to the River Island AW18 press event at their press office, I know we have yet to see summer but I couldn’t stop myself falling in love with so much of the fall product. Autumn has always been my favourite season in terms of men’s fashion, and so many brands hit a home run with their collections – River Island is one of them. This is probably the brand’s boldest menswear collection to date, their recent menswear relaunched has shown that they are quite the force to be reckoned with in the British high street stakes. They have used their credibility of sponsoring men’s fashion week to really elevate their offering, setting them apart from the rest of the fast fashion bunch.
This collection offers many bold looks for the more fashion savvy gentlemen with everything from faux fur and velvet to Versace style co-ord sets for the ultimate fashion statement. The 80’s vibe shirts that have been huge for summer are carried through in more autumnal tones, think Miami Vice Christmas party. Puffer jackets, another key trend recently don’t seem to be going anywhere but I am happy with the move away from primary colours towards patent black and charcoals. (I fell in love with a green tartan puffer jacket and I am determined to track it down for the AW18 wardrobe!)
I know it might be too soon to be looking in depth at these looks but is’s always nice to see what’s around the corner when it comes to fashion, take a look below and see what you think!