Scotch & Soda S/S15 Campaign

Scotch & Soda S/S15 Campaign menswear mensfashion campaign collection lookbook ss15menswear soctch and soda lookbook
Scotch & Soda S/S15 Campaign

Time for some vintage summer vibes from one of my favourite European brands Scotch & Soda, famed for their playful and laid back approach to menswear their S/S15 lookbook is a throwback to quintessential 60’s style. The shoot is set against an iconic Californian backdrop that evokes memories of so many classic film sets, the whole aesthetic of this campaign centres around the all american look from the swinging 60’s. It’s been a huge trend of late to raid vintage shops for classic pieces so it’s interesting to see a brand fully embracing this and refreshing it with an updated style to make it relevant. I love the pastel colours used throughout and the abundance of prints, every piece is so bold yet minimal at the same time which opens up the ability to dress casually or put together some really bold fashion statements. For once the use of clashing prints really works when it comes to outfit building, it’s so laid back and casual it’s perfect. For the more refined summer evenings the preppy shirt and tailored short combo is a winner, this collection in itself is a perfect capsule wardrobe for a summer getaway.

Scotch & Soda S/S15 Campaign spring summer 2015 menswear mensfashion lookbook fbloggers wiwt ootd style fashion
Scotch & Soda S/S15 Campaign
Scotch & Soda S/S15 Campaign lookbook spring summer fashion menswear bloggers lookbook wiwt ootd style
Scotch & Soda S/S15 Campaign
Scotch & Soda S/S15 Campaign menswear menfashion lookbook collection wiwt ootd fbloggers
Scotch & Soda S/S15 Campaign
Scotch & Soda S/S15 Campaign menswear mensfashion spring summer prints patterns trends outfits ootd fashion lookbook menswear ss15menswear
Scotch & Soda S/S15 Campaign
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Scotch & Soda S/S15 Campaign
Scotch & Soda S/S15 Campaign spring summer 2015 lookbook collection prints patterns colour outfit wiwt ootd scotch and soda male model fbloggers blogger blogging instagram
Scotch & Soda S/S15 Campaign
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Scotch & Soda S/S15 Campaign
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Scotch & Soda S/S15 Campaign
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Scotch & Soda S/S15 Campaign
Scotch & Soda S/S15 Campaign spring summer lookbook collection style fashion american ootd lookbook wiwt
Scotch & Soda S/S15 Campaign

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